Case Funnel by P4P

A case acquisition system for personal injury firms.

Meta ads, lead funnels, and custom CRM automation designed to build your brand and sign more cases.

Free Consultation → How It Works

Example lead alert

New Leadnow

Maria G. · Houston

Rear-end crash · Injured: Yes · No attorney yet

Auto-text sent8 sec

"Hi Maria, we received your submission. An intake specialist will be in touch as soon as possible."

"Can you tell me more about what happened?"

Maria replied1 min

"I was at a stop light and someone hit me from behind. going to need surgery, insurance offered $700"

Free Consultation

Let's talk about your firm.

We'll reach out to see if the Case Funnel system is a fit for you.

Got it.

We'll be in touch within 24 hours.

Why Case Funnel

We don't sell leads.
We build you a system.

Buying Leads Typical

Pay up front for leads you don't control
Little visibility into where leads come from
Leads may be shared with other firms
Zero brand building for your firm
Quality varies, then you're chasing credits

By P4P

Ads that build your firm's brand
Every lead pre-qualified with survey questions
Instant text and follow-up the moment a PC submits
Know exactly where every lead came from
Monthly reports so you know where your money goes

How It Works

The Case Funnel, explained.

The full path from scrolling on social media to a signed case.

Lead Generated

The Ad

Branded ads reach injured people in your market.

The Landing Page

A crash survey pre‑qualifies every lead.

The CRM

Your team gets a new lead alert. The PC gets an instant text.

Intake

The Call

Your intake team calls the hot lead.

The Signed Case

Intake signs the case.

The Results

Real numbers. Real cases.

Combined client results across Texas and Illinois in the last 12 months.

618Leads

51Signed Cases

$1,372Cost Per Signed Case

Results vary by market, budget, and intake.

Free Consultation →

Ricco Ramos, Founder of Pound 4 Pound Marketing

Meet the Founder

Built by someone who's worked the phones.

Before I built marketing funnels, I was the guy picking up the phone. In personal injury intake, I was signing 5 cases a day.

That's why Case Funnel is built backwards from the signed case. I know what a good lead sounds like when it answers. Every ad, survey question, and follow-up text is designed to get more of those calls to your intake team.

I created Case Funnel because I saw a need for a personal injury marketing company that actually delivers results. I've heard too many stories of WASTED marketing spend with no ROI, and maybe worse, NO DATA.

If you're looking to grow your law firm, email me and let's see if we can make it happen.

Ricco RamosFounder & Managing Partner, Pound 4 Pound Marketing

Where It Started.

Business school. One handshake.

In 2014, while I was in business school, I met Nicholas Cronauer, now the managing attorney of Cronauer Law. Little did I know this would pull me into the personal injury world. Through my connection to Nick, I followed and learned about personal injury for years before joining it full-time.

Ricco Ramos and Nicholas Cronauer in 2014 — Ricco Ramos & Nicholas Cronauer · Cronauer Law, 2014

FAQ

Quick answers.

Is Case Funnel right for my firm?

If your firm is ready to grow, has an intake team, and an ad budget of $10,000+/month, yes. Case Funnel is a premium system built for serious firms.

What markets do you work in?

Nationwide. We work with personal injury firms across the U.S.

How do we get started?

Request a free consultation. Answer a few quick questions about your firm, and we'll reach out to see if it's a fit.

What do you need from my firm?

A monthly ad budget and an intake team ready to call leads fast. We handle the ads, funnel, and automation.

Is this pay-per-lead?

No. We build and run a system for your firm. You're not buying names off a list. You're building your own case flow.

Ready for more cases?

If you are ready to take your firm to the next level, fill out your information so we can meet. You won't regret investing your time.